what year did walt disney world open in florida?

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Disney World opened its doors and welcomed guests to its Magic Kingdom

Disney World, the largest theme park in the world, welcomed its first guests on Oct. 1, 1971. Over the next five decades the park — which covers more than 40 square miles in central Florida — grew into an entertainment complex that includes four theme parks, two waterparks, golf courses, a shopping destination and 27 resort hotels.

Before Disney World and Disneyland, amusement parks had existed for centuries. But Walt Disney came up with a new concept, the theme park, and it connected deeply with visitors.

“You always get that feeling in your belly when you come through the gates. It’s exciting every time, no matter how old you get,” says Paulette Stinson, who has been to the park some 20 times.

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Disney wanted to capture the East Coast theme park audience

When Disneyland opened in California in 1955, it quickly became a big success, but the company soon realized that only 2% of visitors came from east of the Mississippi River. Walt Disney went looking for an East Coast location and eventually settled on Florida.

Rick Foglesong, professor emeritus at Rollins University and author of the book, Married to the Mouse, says the interstate highway system drew him to Orlando.

“Roads were all important to the Disney company because they wanted to build a park that would be 10 times the size of Disneyland in California,” Foglesong says. “That meant, that if they were going to build such a big park, they would have to import tourists from afar, from down the East Coast, from the Midwest.”

Disney World proved that theme parks could be vacation destinations

The creation of Disney World changed Florida, and it also changed theme parks and the entertainment industry. Carissa Baker, an assistant professor who studies theme parks at the University of Central Florida, says Walt Disney pioneered the concept of synergy.

“He creates…the Disneyland TV show in 1954, which kind of sells the idea of the Disneyland Park,” Baker says. “But all of these movies and TV shows that are on the Disneyland TV shows were of course his previous properties. So now, you’re kind of tying all this together.”

Baker says Disney World also showed that by adding hotels and more attractions, theme parks could become vacation destinations, a place where families can spend a week or more without ever leaving the Disney bubble.